January 9, 2023

3 Essential Google Ad Campaigns For A Service-Based Business (including keyword research example)

3 Essential Google Ad Campaigns For A Service-Based Business (including keyword research example)

If you would like to me manage your own Google or Facebook Ads account, then please get in touch here: https://calendly.com/growfmarketing/3...

- Get free access to all of my marketing frameworks here: https://miro.com/app/board/uXjVPWzgRs...

This video goes over 3 campaign types that every service-based business should be using on Google ads. Included is a live example of these 3 campaign types for a dentist based in Bristol.

It shows why keyword research is so important for these campaign types as we started with only a few ad group ideas and ended with 10 x more!

Timestamps:

00:01 - Introduction

00:33 - All 3 campaigns explained

00:55 - Title campaign explained in detail

03:10 - Specific services campaign explained in detail

03:57 - Competitor campaign explained in detail

04:56 - Title campaign live keyword research example

12:56 - Specific services campaign live keyword research example

23:34 - Competitor campaign live keyword research example

27:18 - Summary

Please let me know of any other marketing tutorials, practices or frameworks you would like to see :)

Can Performance Max Be Used For Remarketing?? Explained

Can Performance Max Be Used For Remarketing?? Explained

Work with my agency:

If you would like to partner with my agency to manage your Google or Facebook Ads accounts, then please get in touch here: https://calendly.com/growfmarketing/3...

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In this video, I go over how Google Ads Performance Max is used when it comes to remarketing. The short answer is that it does remarket to existing customers with the data you input but it CAN'T be used for remarketing alone. It is used for both new and existing customer acquisition.

My recommendations are to use other campaign types for remarketing like RLSAs, YouTube and Display.

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Exactly How Marketing Agencies Make Money

Exactly How Marketing Agencies Make Money

If you would like to me manage your own Google or Facebook Ads account, then please get in touch here: https://calendly.com/growfmarketing/3...

Exactly How Marketing Agencies Make Money

In this video, I go over how agencies make money.

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Google Ads: How To Create A Callout (Ad Extension)

Google Ads: How To Create A Callout (Ad Extension)

If you would like to me manage your own Google or Facebook Ads account, then please get in touch here:

https://calendly.com/growfmarketing/3...

- Google Ads: How To Create A Callout (Ad Extension)

Access the framework here: https://docs.google.com/spreadsheets/...

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