February 15, 2023

Google Ads: Headlines Template To Create Highly Persuasive Ads (Free Download)

Google Ads: Headlines Template To Create Highly Persuasive Ads (Free Download)

If you would like to me manage your own Google or Facebook Ads account, then please get in touch here: https://calendly.com/growfmarketing/3...

- Why listen to me?

My name's Josh and I have 4 years of in-house e-com business and marketing agency experience working specifically on Google, Facebook, and Linkedin advertising. I still work for a marketing agency and in my spare time like to break down marketing into its most simple and easy-to-understand form and most importantly provide free frameworks and templates for you to use :)

Copy & paste the framework from here:https://docs.google.com/spreadsheets/...

Get free access to all of my marketing frameworks here: https://miro.com/app/board/uXjVPWzgRs...

This is the exact framework I use (and you can too) to create Google ads headlines that include the persuasive elements needed for high-converting and clickable ads.

Timestamps:

00:00 Introduction

00:51 Headlines breakdown

03:25 Headline 1-4: Search keywords

03:39 Headline 5: Brand name & Service

04:15 Headline 6: Asking a question

04:32 Headline 7-10: Keyword benefits

05:38 Headline 11-12: Social proofing

06:18 Headline 13: Scarcity

06:45 Headline 14-15: Call to action

Please let me know of any other marketing tutorials, practices, or frameworks you would like to see :)

Performance Max Campaigns Best Structure (10 ROAS Example)

Performance Max Campaigns Best Structure (10 ROAS Example)

Work with my agency:

If you would like to partner with my agency to manage your Google or Facebook Ads accounts, then please get in touch here:

https://calendly.com/growfmarketing/3...

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Google Ads: Performance Max Campaigns Best Structure (10 ROAS)

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Performance Max For Lead Gen - Top Tips

Performance Max For Lead Gen - Top Tips

In this video, I go over my ESSENTIAL tips for creating high-quality leads through Performance Max campaigns. Previously, Pmax has been given a bad rep for generating low lead quality, however, from years of experimentation using these tactics means you can really improve your lead quality and integrate the campaign type into your strategy.

My top tips are as follows:

00:00 - Intro

00:45 - Follow a lead gen campaign structure

03:15 - Maximise your image and video assets

04:20 - Maximise your search themes, initially from the keyword planner then further populate them from high-converting search terms in the insights tab of the pmax campaign

05:00 - Use customer lists of existing CUSTOMERS if you can. Not leads, but customers only.

05:50 - Use offline conversions: value-based bidding in combination with all lead statuses uploaded and with Monterey value assigned

07:40 - Use a brand exclusion

08:10 - Bid for new customers- Exclude existing leads

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Google Analytics: How To Add A User In 2023 (UA & GA4)

Google Analytics: How To Add A User In 2023 (UA & GA4)

If you would like to me manage your own Google or Facebook Ads account, then please get in touch here: https://calendly.com/growfmarketing/3...

- This video is an exact step-by-step tutorial of how you can add a user to your Google Analytics account in under 2 minutes. This will work for both Universal Analytics & Google Analytics 4 (UA & GA4).

Get free access to all of my marketing frameworks here: https://miro.com/app/board/uXjVPWzgRs...

Why listen to me?

My name's Josh and I have 4 years of in-house e-com business and marketing agency experience working specifically on Google, Facebook, and Linkedin advertising.

Watch Video