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In this video, I go over the exact eCom marketing strategies we use at my agency to gain incredible results for our clients. Not only that, we also go over the tactics we combine with the strategy to achieve breakthrough results. View the full strategy here:
Google Ads: 5 Ways To Improve B2B Lead Quality
If you would like to me manage your own Google or Facebook Ads account, then please get in touch here: https://calendly.com/growfmarketing/3...
In this video, I go over my 5 top tips and tactics to improve B2B lead quality with your Google ads campaigns.
This includes :
- Using targeted audiences within your search campaigns that are related to your business or targeting keywords
- Uploading all lead status changes as conversions - Assigning monetary value to each lead status
- Using a value-based bidding strategy to optimise for customers over leads
- Using a B2B structured Pmax campaign to recycle keyword findings to your search campaigns
If you would like to me manage your own Google or Facebook Ads account, then please get in touch here: https://calendly.com/growfmarketing/3...
- Why listen to me?
My name's Josh and I have 4 years of in-house e-com business and marketing agency experience working specifically on Google, Facebook, and Linkedin advertising. I still work for a marketing agency and in my spare time like to break down marketing into its most simple and easy-to-understand form and most importantly provide free frameworks and templates for you to use :)
Copy & paste the framework from here:https://docs.google.com/spreadsheets/...
Get free access to all of my marketing frameworks here: https://miro.com/app/board/uXjVPWzgRs...
This is the exact framework I use (and you can too) to create Google ads headlines that include the persuasive elements needed for high-converting and clickable ads.
Timestamps:
00:00 Introduction
00:51 Headlines breakdown
03:25 Headline 1-4: Search keywords
03:39 Headline 5: Brand name & Service
04:15 Headline 6: Asking a question
04:32 Headline 7-10: Keyword benefits
05:38 Headline 11-12: Social proofing
06:18 Headline 13: Scarcity
06:45 Headline 14-15: Call to action
Please let me know of any other marketing tutorials, practices, or frameworks you would like to see :)
If you would like to me manage your own Google or Facebook Ads account, then please get in touch here:
https://calendly.com/growfmarketing/3...
- Google Ads: How To Create A Callout (Ad Extension)
Access the framework here: https://docs.google.com/spreadsheets/...