This video goes over 6 essentials you should be doing to improve the ROAS potential from your Google Ads Performance Max campaign for ecom.
This is based on my experience of working on the campaign type and racking up over £5 million in ad spend.
In summary, they are:
1. Good Merchant Centre health
2. Feed optimisation
3. Product reviews
4. Campaign structure
5. Asset group testing
6. Product testing
If you would like to me manage your own Google or Facebook Ads account, then please get in touch here: https://calendly.com/growfmarketing/3...
- Google Ads: How To Add Your Payment Method (2023)
If you would like to me manage your own Google or Facebook Ads account, then please get in touch here: https://calendly.com/growfmarketing/3...
- Why listen to me?
My name's Josh and I have 4 years of in-house e-com business and marketing agency experience working specifically on Google, Facebook, and Linkedin advertising.
This tutorial shows you exactly how to remove a user from your Google Analytics account in under 1 minute.
Please remember you must have full administrator access to remove people.
Please let me know of any other marketing tutorials, practices or frameworks you would like to see :)
Google Ads: Break-Even ROAS Calculator [Free Download]
Download the calculator here: https://docs.google.com/spreadsheets/...
Use this break-even ROAS calculator to work out exactly what ROAS you need to achieve in order to break even with your advertising costs.