November 19, 2023

6 Essentials for Performance Max ecom Success (10 ROAS)

This video goes over 6 essentials you should be doing to improve the ROAS potential from your Google Ads Performance Max campaign for ecom.

This is based on my experience of working on the campaign type and racking up over £5 million in ad spend.

In summary, they are:

1. Good Merchant Centre health

2. Feed optimisation

3. Product reviews

4. Campaign structure

5. Asset group testing

6. Product testing

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Find your Google ads customer ID in under 1 minute

Find your Google ads customer ID in under 1 minute

Work with Growf - the eCommerce marketing agency:

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If you would like to partner with my agency to manage your Google or Facebook Ads accounts, then please get in touch here: https://www.growfmarketing.com/

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This tutorial shows you exactly how to find your customer ID within your Google ads account in under 1 minute.

Google Ads: How To Review Location Performance (2023)

Google Ads: How To Review Location Performance (2023)

If you would like to me manage your own Google or Facebook Ads account, then please get in touch here: https://calendly.com/growfmarketing/3...

‍Google Ads: How To Review Location Performance (2023)

Other useful videos:

3 Essential Google Ad Campaigns For A Service-Based Business (including keyword research example)

3 Essential Google Ad Campaigns For A Service-Based Business (including keyword research example)

If you would like to me manage your own Google or Facebook Ads account, then please get in touch here: https://calendly.com/growfmarketing/3...

‍- Get free access to all of my marketing frameworks here: https://miro.com/app/board/uXjVPWzgRs...

This video goes over 3 campaign types that every service-based business should be using on Google ads. Included is a live example of these 3 campaign types for a dentist based in Bristol.

It shows why keyword research is so important for these campaign types as we started with only a few ad group ideas and ended with 10 x more!

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Timestamps:

‍00:01 - Introduction

‍00:33 - All 3 campaigns explained

‍00:55 - Title campaign explained in detail

‍03:10 - Specific services campaign explained in detail

‍03:57 - Competitor campaign explained in detail

‍04:56 - Title campaign live keyword research example

‍12:56 - Specific services campaign live keyword research example

‍23:34 - Competitor campaign live keyword research example

‍27:18 - Summary

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Please let me know of any other marketing tutorials, practices or frameworks you would like to see :)