Google Ads: 5 Ways To Improve B2B Lead Quality
If you would like to me manage your own Google or Facebook Ads account, then please get in touch here: https://calendly.com/growfmarketing/3...
In this video, I go over my 5 top tips and tactics to improve B2B lead quality with your Google ads campaigns.
This includes :
- Using targeted audiences within your search campaigns that are related to your business or targeting keywords
- Uploading all lead status changes as conversions - Assigning monetary value to each lead status
- Using a value-based bidding strategy to optimise for customers over leads
- Using a B2B structured Pmax campaign to recycle keyword findings to your search campaigns
Work with my agency:If you would like to partner with my agency to manage your Google or Facebook Ads accounts, then please get in touch here: https://calendly.com/growfmarketing/3...
----------------------------------------------------------------------------------------------------------
Getting product reviews/ star ratings on your Google Shopping Ads is easy once you know how to do it.
So this is how you do it:
- Subscribe to a review aggregator
- (Google licensed)- Add product reviews to your site
- Fill in the GMC application form - Connect to GMC
- Create a review feed in GMC
- Wait 4 weeks for a manual review
- Enjoy
Once you are approved for a review feed on GMC, follow the instructions of your review aggregator to integrate with Google ads :)
GMC application form:
https://support.google.com/merchants/...
Please let me know of any other marketing tutorials, practices or frameworks you would like to see :)
If you would like to me manage your own Google or Facebook Ads account, then please get in touch here: https://calendly.com/growfmarketing/3...
- Google Ads: How To See Individual Conversion Performance (2023)
If you would like to me manage your own Google or Facebook Ads account, then please get in touch here:
https://calendly.com/growfmarketing/3...
Google Ads: How to See Your Competition (Auction Insights)