Google Ads: Best Metrics For Optimising A Campaign (Lead Generation)

Google Ads: Best Metrics For Optimising A Campaign (Lead Generation)

If you would like to me manage your own Google or Facebook Ads account, then please get in touch here: https://calendly.com/growfmarketing/3...

- Google Ads: Best Metrics For Optimising A Campaign (Lead Generation)

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Google & Facebook Ads: Digital Marketing Strategy For A Service-Based Business

Google & Facebook Ads: Digital Marketing Strategy For A Service-Based Business

If you would like to me manage your own Google or Facebook Ads account, then please get in touch here: https://calendly.com/growfmarketing/3...

- Why listen to me?

My name's Josh and I have 4 years of in-house e-com business and marketing agency experience working specifically on Google, Facebook, and Linkedin advertising. I still work for a marketing agency and in my spare time like to break down marketing into its most simple and easy-to-understand form and most importantly provide free frameworks and templates for you to use :)

Get free access to the framework here: https://miro.com/app/board/uXjVPWzgRs...

Digital Marketing Strategy For A Service-Based Business (Google & Facebook Ads):

This video goes over my recommended Google and Facebook ads marketing strategy for your service-based business. This has been created from my experience of working in marketing for the past 4 years within 3 different agencies, so have the inside scoop on me.

Time stamps:

00:01: Introduction

00:28: Strategy Overview

02:23: Google ads strategy

05:45: Facebook ads strategy

09:40: Optimising your campaigns

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Google Ads Performance Max: 3-Step Optimisation Checklist

Google Ads Performance Max: 3-Step Optimisation Checklist

If you would like to me manage your own Google or Facebook Ads account, then please get in touch here: https://calendly.com/growfmarketing/3...

Google Ads Performance Max: 3-Step Optimisation Checklist

Find the Google script here: https://www.loom.com/share/123920288d...

In this video, I go over exactly how I optimise and improve results for a performance max campaign. This is done in a 3-step process:

1. Review asset group level performance

2. From the insights tab, I find new keywords to add to my custom segment

3. From the insights tab, I find new audiences to add to my audience signal

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