

Work with Growf - the eCommerce marketing agency:
If you would like to partner with my agency to manage your Google or Facebook Ads accounts, then please get in touch here: https://www.growfmarketing.com/
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3 Ways To View Asset Group Metrics in Google Ads Performance Max
The top 3 ways I like to view asset group performance are as follows:
1. Select asset groups and then go onto the table view at the right-hand side of the screen.
2. view the listing groups within your pmax which shows each asset group and its performance.
3. upload a Google Ads script to your account which gives you asset group performance data and also where the spend is going across video, shopping, search, and display.
Upload the Google script I use here: https://www.loom.com/share/123920288d...

This video breaks down exactly how I structure an Audience Signal for a Performance Max campaign to maximise ROAS. Covering the 3 main sections that make up the Audience Signal: Custom Segments, Your Data And Interests & Detailed Demographics.
If you would like to me manage your own Google or Facebook Ads account, then please get in touch here: https://calendly.com/growfmarketing/3...
- Google Ads: Best Metrics For Optimising Campaigns (E-Commerce)

If you would like to me manage your own Google or Facebook Ads account, then please get in touch here: https://calendly.com/growfmarketing/3...
Google Ads Performance Max: 3-Step Optimisation Checklist
Find the Google script here: https://www.loom.com/share/123920288d...
In this video, I go over exactly how I optimise and improve results for a performance max campaign. This is done in a 3-step process:
1. Review asset group level performance
2. From the insights tab, I find new keywords to add to my custom segment
3. From the insights tab, I find new audiences to add to my audience signal