September 1, 2023

Pmax : 3 Ways To View Asset Group Performance

Pmax : 3 Ways To View Asset Group Performance

Work with Growf - the eCommerce marketing agency:

If you would like to partner with my agency to manage your Google or Facebook Ads accounts, then please get in touch here: https://www.growfmarketing.com/

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3 Ways To View Asset Group Metrics in Google Ads Performance Max

The top 3 ways I like to view asset group performance are as follows:

1. Select asset groups and then go onto the table view at the right-hand side of the screen.

2. view the listing groups within your pmax which shows each asset group and its performance.

3. upload a Google Ads script to your account which gives you asset group performance data and also where the spend is going across video, shopping, search, and display.

Upload the Google script I use here: https://www.loom.com/share/123920288d...

Google Ads: Performance Predictor (eCommerce)

Google Ads: Performance Predictor (eCommerce)

Work with my agency:

If you would like to partner with my agency to manage your Google or Facebook Ads accounts, then please get in touch here: https://calendly.com/growfmarketing/3...

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Google Ads: Performance Predictor (eCommerce)

Download the calculator here: https://docs.google.com/spreadsheets/...

Use this performance predictor in order to find out the return you can expect from your Google ads.

In order for this to work, you will need to understand a few metrics about your website before. However, you should be able to find these within your GA4 or on the Google ads platform. These are:

. Your website conversion rate

. Your average order value

. The average CPC for your campaigns

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The Best Performance Max Structure For Lead Gen

The Best Performance Max Structure For Lead Gen

In this video, I go over the best structure for success with lead generation using Performance Max. It also includes how I scale campaigns and the top tips that are quite frankly essential for this success.

More to come on lead gen for Performance Max!

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Google Ads: How To Verify Your Account (2023)

Google Ads: How To Verify Your Account (2023)

If you would like to me manage your own Google or Facebook Ads account, then please get in touch here: https://calendly.com/growfmarketing/3...

- Google Ads: How To Verify Your Account (2023)

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