January 29, 2024

Use Performance Max To Improve Your Search Campaigns Results

Use Performance Max To Improve Your Search Campaigns Results

In this video, I go over exactly how I use Performance Max campaigns to improve my search campaign results. The secret is harvesting the search categories that are shown in the Insights tab and recycling these into your search campaigns as new keywords and ad groups.

In my opinion, these are better than the keyword research planner as they are much more specific than what is shown in the keyword planner. A bonus point is that you can also recycle these into the search themes of your Performance Max asset groups to improve the targeting of these further.

How To Hire The Right Marketing Agency (5-Step Checklist)

How To Hire The Right Marketing Agency (5-Step Checklist)

Get free access to all of my marketing frameworks here: https://miro.com/app/board/uXjVPWzgRs...

How To Hire A Digital Marketing Agency - This video covers 5 crucial areas to consider when choosing an agency. Some you definitely wouldn't have thought of. I've worked in marketing for the past 4 years and inside 3 different marketing agencies so have the inside scoop from me.

Time stamps:

00:00: Introduction

00:28: Why listen to me?

01:08: Why you get burnt by agencies

04:58: Checklist #1 - case studies

06:18: Checklist #2 - research the account executive

08:44: Checklist #3 - what is their creative testing strategy

10:17: Checklist #4 - agency resources

11:56: Checklist #5 - your contract

Please let me know of any other marketing tutorials, practices or frameworks you would like to see :)

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Google Ads Editor: How To Create A Call Ad (2023)

Google Ads Editor: How To Create A Call Ad (2023)

If you would like to me manage your own Google or Facebook Ads account, then please get in touch here:

https://calendly.com/growfmarketing/3...

- Google Ads Editor: How To Create A Call Ad (2023)

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Google Ads Message Match: The Stupidly Simple Way To Improve Campaign Performance

Google Ads Message Match: The Stupidly Simple Way To Improve Campaign Performance

If you would like to me manage your own Google or Facebook Ads account, then please get in touch here: https://calendly.com/growfmarketing/3...

- Message Match Framework: https://miro.com/app/board/uXjVPWzgRs...

Google Ads Message Match: How To Easily Improve Campaign Performance - in this video I go over what message match is when it comes to Google ads and how using it can easily improve your campaign performance.

Competing on budget is hard, so why not compete on quality? Google rewards quality with higher rankings so introducing message match to your campaigns is the EASIEST way to improve the quality of your campaign and naturally rank above your competitors.

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