.png)
January 29, 2024
Use Performance Max To Improve Your Search Campaigns Results
In this video, I go over exactly how I use Performance Max campaigns to improve my search campaign results. The secret is harvesting the search categories that are shown in the Insights tab and recycling these into your search campaigns as new keywords and ad groups.
In my opinion, these are better than the keyword research planner as they are much more specific than what is shown in the keyword planner. A bonus point is that you can also recycle these into the search themes of your Performance Max asset groups to improve the targeting of these further.
Related Videos
.png)
Google Ads: How To Turn Off 'Auto Applied' Recommendations (2023)
If you would like to me manage your own Google or Facebook Ads account, then please get in touch here:
https://calendly.com/growfmarketing/3...
- Google Ads: How To Turn Off 'Auto Applied' Recommendations (2023)
Watch Video
How Much Should You Be Spending On Google Ads? (eCommerce Calculator)
How Much Should You Be Spending On Google Ads? [eCommerce Calculator]
Access the calculator here: https://docs.google.com/spreadsheets/...
Use this free calculator to figure out how much you should be spending on Google ads and the predicted return you will get from it.
Watch Video
%20copy.png)
Do Performance Max Campaigns Use Keywords? Explained
Work with my agency:
If you would like to partner with my agency to manage your Google or Facebook Ads accounts, then please get in touch here: https://calendly.com/growfmarketing/3...
----------------------------------------------------------------------------------------------------------
This video explains how Google Performance Max campaign use keywords in order to put the right ad in front of the right user. I also go over how you can input keywords in order to improve campaign performance and maximise your ROAS.
Access the framework here: https://docs.google.com/spreadsheets/...
Watch Video