If you would like to me manage your own Google or Facebook Ads account, then please get in touch here:

https://calendly.com/growfmarketing/3...

‍- Google Ads: How To Create A Callout (Ad Extension)

Access the framework here: https://docs.google.com/spreadsheets/...

If you would like to me manage your own Google or Facebook Ads account, then please get in touch here: https://calendly.com/growfmarketing/3...

The "Your Data" section is the most important part of your Performance Max audience signal. It provides Google with your previous customer data so it can go out and find people who are similar and, therefore, more likely to purchase.

In this video, I go over the best audiences to test out in this section of the audience signal for both ecom and lead gen.

Work with Growf - the eCommerce marketing agency:

If you would like to partner with my agency to manage your Google or Facebook Ads accounts, then please get in touch here: https://www.growfmarketing.com/

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This video goes over the new structure of Google ads Performance Max Audience signals with the new addition of "Search Themes" replacing "Custom Segments".

‍Spoiler not much has changed... However, this is how best to make the most of the new Search Themes feature.