January 20, 2024

The Best Performance Max Structure For Lead Gen

‍In this video, I go over the best structure for success with lead generation using Performance Max. It also includes how I scale campaigns and the top tips that are quite frankly essential for this success.

More to come on lead gen for Performance Max!

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Best Practices For The New "Search Themes" Of Performance Max Audience Signals

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Search Themes have now replaced custom segments. This video explains how I use the new search themes feature of Performance Max Audience Signals.